Understand Your Audience to Drive Business Growth on Social Media | Marketing | YAPCreator Replay | E5

Today's episode is sponsored in part by Shopify, Quo, Indeed, and Experian.

It goes beyond the title with direct discussion of audience, it's, content, including: Shopify is the global commerce platform that helps you grow your business.

1. 01Whether you're building a business, scaling your platform, or just trying to grow your reach, understanding your audience is your biggest unfair advantage
2. 02If you look at Microsoft, everyone needs software to run these computers and digital devices that we're on
3. 03Now you can start in a niche if you want, and there's nothing wrong with that, but you need to make sure that you can expand that niche into a large market because the amount of ef